Of course I’m referring to ads – who cares about the actual game? Ha. I kid. GO RAVENS! But really, one of my favorite parts of the big game has always been the commercials. Now that I’m a ‘grown up’ with a passion for marketing and advertising, it makes watching Superbowl ads that much more interesting! I’m far too interested in analyzing things, so here’s my take on the best (and a few of the worst) ads from this year’s Superbowl:
6. Coca Cola “Look at the World Differently” – I’m admittedly a huge fan of Diet Coke and all of the brand’s social media efforts, so I was a bit biased toward Coke’s commercial. However, I really liked the message behind it. It was actually quite thought-provoking, and I realized that sometimes even I see the world from a pessimistic viewpoint…and it made me want to have a more positive attitude.